PETA began a graduated process of indoctrination with kindly animal “welfare” messages both online and offline in order to get more attention from a younger audience and their parents.
Inappropriate, offensive and tasteless to some, but not to PETA.
This week we expose PETA’s TOP 8 campaigns aimed at
kids and youngsters.
1. “Your Mommy Kills Animals” comic book.
In 2003 PETA came up with an idea of the comic-style hand-out “Your mommy kills animals”, which was supposed to advise children on their version of the fur trade.
Later that year, during a performance of the ballet “The Nutcracker” animal-rights activists singled out children who were accompanied by their mums wearing fur coats, and issued them “Your mommy kills animals” comic books.
This comic-style propaganda advised children to protect pets from their parents until they stop wearing fur. It was also accompanied by the pictures of dead and skinned-alive animals.

2. “You Wouldn’t Let Your Child Smoke” campaign.
In 2015 PETA faced yet more outrage after their controversial new billboard campaign featuring a two-year old boy with a Havana-style cigar. This way PETA claimed to be attempting to raise awareness of cancer-causing meats.
The campaign stated: “You Wouldn’t Let Your Child Smoke. Like Smoking, Eating Bacon, Sausages and Other Processed Meats Is linked to Cancer.”
Needless to say, the campaign was widely criticized on social media and was later banned by the Advertising Standards Authority, which suggested that the cancer risk from smoking is not comparable to the risk from eating meat and that the campaign is hugely misleading and should not appear again.
3. PETA’s online kids video games for kids.
Aimed at younger audience, the PETA2 website features several grotesque parodies of well-known games such as Cooking Mama, Super Mario, Pokemon, Cage Fight, Super Chick and others.
Cooking Mama, for example, is a game by PETA that is aimed to raise “awareness” of turkey cruelty. The game gives an idea of how to prepare turkey from scratch, and portrays the murderous, vicious, and somewhat insane character of Mama- a woman who leads players throughout the game and rates them based on their performances.
When the game comes to an end, the evil version of Mama turns nice and uses tofu (bean curd) instead of meat to create her recipes.
PETA claims that such disturbing videos promote veganism and animal rights.
However, psychologists believe that PETA’s video games expose young children to brutal images of violence and murder.
4. PETA “penis shaming” campaign.
While not directly aimed at children, PETA’s campaign can be easily upsetting and even distressing to future and existing parents. Yet again, PETA was accused of body shaming and encouragement of sexual stereotypes.
With no appropriate scientific evidence as such, PETA is confident that eating chicken will shrink babies penises. The only study it has to back up such bizarre statements is a correlation between “pre-natal phthalate ingestion” and the “penis size of Swedish boys.”
Sounds inappropriate to some- but not to PETA who is more than happy to make you feel bad about yourself in order to once again promote their vegan agenda.
5. “Feeding Kids Meat Is Child Abuse”
This ridiculous PR stunt even made it to the BBC News “Top 10 most controversial ads of 2007”. And there is a clear reason why.
While PETA was quick to criticise meat- eaters saying that eating meat leads to obesity, they failed to clarify what could replace it, if it was to be withdrawn from a child’s diet.
Complainants also objected that the campaign trivialised child abuse, was highly offensive and distressing to parents as well as misleading people on the fact that eating meat could lead to obesity.
6. Got autism? Campaign targeted at autistic children.
In 2008 PETA did another offensive campaign aimed at autistic children and their parents. The massive billboard in Newark, New Jersey, drew connection between milk consumption and autism in children.
Not only was it misleading, it once again proved that PETA is morally repugnant.
Even after the billboard was prematurely taken down by the advertising company, PETA still managed to make bogus claims on its website that in fact their PR stunt was a huge success and “helped” autistic children worldwide.
7. Santa is not coming this Christmas.
With very little idea of what makes a quality PR campaign, PETA links everything with SEX- just because it sells better.
“Santa is not coming this Christmas” is yet another great example of their twisted imagination. If you have not already guessed this was an attack on the tradition of leaving out milk for Santa. But let’s be clear- it’s not about Christmas… It’s about soya milk, because in PETA’s world cow milk can make you impotent.
8. McDonalds unhappy meal.
In 2009 PETA terrified children with “Unhappy meals”. Their idea was simple. To make kids lose their lunch, PETA handed out “Unhappy Meals”- child- sized boxes full of a bloodied rubber chicken and a packet of ketchup blood.
They failed to analyse if it was really necessary to emotionally abuse kids and give them nightmares all in the name of stopping animal use worldwide?
What can I do to help.! I have grown up on a ranch raising cattle and horses. My family has been in the livestock (cattle) hauling business all my life. And I have worked at livestock auctions all my adult life. We are very suspects of anyone around with a camera. Peta must be stopped.!